What we do
We have coined the term inside-out vs. outside-in to explain this mindset shift, and we have developed the Business Sustainability Typology to differentiate greenwashing from true business sustainability.
We have introduced the term "positive impact" and have published about how Positive Impact Organizations differentiate themselves from traditional companies.
Katrin Muff's latest book "The Positive Impact Mindset" is about how to work together in polarized times. A "must read" according to Otto Scharmer.
Sustainability Leadership Education